E-commerce companies can improve revenue by following these 5 tips

webberoBranding & Marketing0 Comments


E-commerce websites can seem overwhelming to manage, but effective information architecture, SEO and content marketing strategies can make a huge difference. Nothing about the advice I offer below is complicated, difficult or expensive. After learning these simple strategies, please share them with anyone else who might benefit from them. It may even be someone inside your own company or organization!

The powerful impact of SEO harnessed to content marketing

SEO can be a powerful tool. I’ve seen clients double — or even triple — revenue by attracting more organic search traffic. This is often followed by a sales boost offline at local stores as more customers find their e-commerce website on a Google search.

Through a decade of consulting on SEO for leading e-commerce web shops in Norway and international Fortune 500 corporations, I’ve picked up some precious insights to share with you. Let’s take a closer look at winning strategies of successful web shops and e-commerce companies

[Read the full article on Search Engine Land.]


Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.




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