Increase CTR by monitoring competitive offers

webberoBranding & Marketing0 Comments


It is October — which means that the holiday buying frenzy is upon us. Advertisers will try to attract shoppers with enticing offers and promotions. To be competitive, you will need to stay up-to-date with the top offers in your category.

To give you a window into the kinds of things to consider, I segmented the top offers by category for September 24 through 30, 2017, using data from our company’s own software. Below, I’ll share what I learned.

[Read the full article on Search Engine Land.]


Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.




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