Service-area businesses are coming back to the local results

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After my column about Home Service Ads came out last week, I got a message from Google with some great news. They told me two things:

  1. Google plans to add pure service-area businesses (SABs) back into the local results — this includes home-based businesses.
  2. The disappearance of results for home-based businesses in markets without Home Service Ads was due to a bug (not intentional), which Google says should be resolved soon.

So, almost a year after deciding to remove service-area businesses from the local results, I’m starting to see that Google is adding them back.

[Read the full article on Search Engine Land.]


Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.




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